Insights in your inbox

Beyond the Numbers: Why Employee Engagement and KPIs Must Work Together to Drive Real Progress

June 4, 2025

Let’s be honest—KPIs are everywhere. From dashboards to executive scorecards, we’re all tracking something. Productivity, customer churn, on-time delivery, revenue per employee… the list goes on.

But here’s the tension: just because you’re tracking performance doesn’t mean you’re moving the business forward in a meaningful way. And if you’re not actively connecting those performance indicators to employee engagement, you’re leaving value—and momentum—on the table.

The Problem with Performance in a Vacuum

Many organizations are incredibly efficient at measuring output—but far less disciplined about measuring the experience of the people driving that output. Engagement surveys might go out once a year, team feedback often gets watered down in translation, and frontline insights rarely reach the strategic table in time to make a difference.

And yet, disengaged employees are one of the most expensive problems businesses quietly tolerate. According to Gallup, only 23% of employees worldwide are actively engaged at work. The cost of disengagement? Lower productivity, higher absenteeism, more mistakes, more turnover, and weaker customer experiences.

And here’s the kicker: these issues often show up after your KPIs start slipping.

Why This Matters More Than Ever

We’re operating in a business climate where employees are expected to do more with less—fewer resources, tighter timelines, and higher expectations. If leaders aren’t connecting their teams’ day-to-day efforts to a larger vision and recognizing contributions along the way, they risk burning out their best people.

Engaged employees don’t just perform better. They take ownership, they innovate, and they stay.

But engagement doesn’t happen through perks or surface-level initiatives—it happens when people feel their work is meaningful, valued, and contributing to something bigger than themselves.

Tracking What Matters—Not Just What’s Easy

Traditional KPIs like cost per unit or service level adherence are necessary—but they only tell part of the story. Progressive organizations are now layering in engagement and experience-focused metrics to get a fuller picture of performance, such as:

  • Employee Net Promoter Score (eNPS): A direct gauge of how likely your employees are to recommend your company as a place to work.

  • Internal mobility rates: Are your people growing with you, or leaving to grow somewhere else?

  • Manager effectiveness scores: Because leadership behaviors directly impact team morale and output.

  • Recognition frequency: Are contributions being seen, acknowledged, and tied to business outcomes?

  • Cross-team collaboration health: Are departments working in silos or pulling in the same direction?

These indicators, when tracked alongside operational KPIs, provide actionable insight—not just into how the business is performing, but why it’s performing the way it is.

Real Examples, Real Impact

Companies that prioritize engagement alongside performance consistently outperform their competitors. For example:

  • Cisco invested in data-driven tools to understand the drivers of team morale and performance, aligning talent strategies with business outcomes. The result? Higher retention and increased productivity across core business units.

  • Adobe replaced annual performance reviews with more frequent check-ins, improving employee satisfaction and accountability while maintaining high performance standards.

  • Salesforce ties every employee’s role to the company’s larger mission and tracks values-based recognition across teams. This alignment has helped them maintain high engagement scores even during rapid growth phases.

These aren’t “nice to haves.” They’re competitive differentiators.

Moving Forward: Purpose is the New Productivity

Here’s the bottom line: KPIs should serve as a compass, not a ceiling. If you’re not connecting metrics to meaning, you’re only measuring motion—not momentum.

When employees see how their work fits into a bigger picture, when they’re recognized for their contributions, and when performance metrics are tied to both outcomes and experience—they don’t just meet expectations, they exceed them.

You don’t have to sacrifice performance for engagement. In fact, one amplifies the other. The best companies are no longer choosing between operational excellence and a people-first culture. They’re building both—by design.

Ask yourself: Are we measuring what matters most? Or just what’s easiest to count?